by Katharine Kerr | Feb 17, 2020 | Tips
How much does a podcast cost? Or rather, much does it cost to produce a podcast? What else should you be budgeting for in your audio plans? Are you wondering why the answers to this question can be so varied? There’s a reason that a respectable production company will...
by Katharine Kerr | Feb 17, 2020 | Tips
No doubt you’ll have come across the term ‘branded podcast’ in your listening travels, but what does this mean? If you’re a business, how do you go about producing a branded podcast, and why? What’s the difference between a branded podcast and podcast advertising?...
by Katharine Kerr | Dec 10, 2019 | Tips
Last month I was back at the RAIN European conference in Central London to talk all things pod. Presentations from our colleagues across Europe and further afield joined the likes of Dax, Targetspot and Acast to shoot the breeze on current and emerging platforms and...