by Katharine Kerr | Nov 9, 2019 | Tips
The other day a friend pointed out to me that we’re about to enter a new decade. Yikes. Again? This made me reflect upon the last one… Winding back to 2010 On New Year’s Eve 2010, I couldn’t with any certainty have predicted the path my own career in audio would take,...
by Katharine Kerr | Sep 13, 2019 | Tips
How do you sell podcasts? Same way you sell anything: find your prospect, learn about their pain and make it easy for them to solve it with your product. But what sort of pain do podcasts fix? The podcast is more than just a broadcast platform. It is audience-first...